Bringing FIFA 2022 live action to over 40 lakh viewers

Building Sports OTT Smart TV Applications for FIFA 2022


To build Smart TV application on Samsung and LG Smart TV targeting FIFA 2022 in very short span of 2 months timeline


Able to successfully go to market for FIFA2022 in 2months time available to build application to make it product quality

Covering testing on multiple Models of Samsung and LG to ensure stability

Handle ~40L simultaneous user traffic during FIFA (this is estimated rough figure)

There were several challenges as Customer going LIVE first time. Having all these, still able to successfully launch to Market

Support multi language live feeds, 4K, DRM, Ads, Episodes/seasons, content discovery, login journeys, analytics, etc

Handling content security requirement for APIs and CDN queries

Handling submission and approval process to Samsung and LG Market Store

Designed to handle smooth UI navigation

Did we use Logix player for Samsung and LG Smart TV?

It uses market proven Smart TV Logixplayer as licensed product from Logituit. This was key driving factor to expediated and complete development in short span of time.

What type of applications did we build? In terms of functionality

It is OTT web HTML5 application with below key features

  • LIVE/VOD with DRM playback
  • Hero banners, Navigation Menus and trays (all driven from CMS)
  • TV activation flow with OTP
  • Search and content discovery
  • Details and Meta screens
  • Continue watch and watchlist
  • Concurrent user display on videos


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