CASE STUDIES

Overhauling Frontend for a Leading OTT Video Service with 20+ Million Users Across Multiple Platforms.

Customer
India-based OTT Video Service
Background
The customer is one of India’s leading OTT platforms. They offer content around the world with both SVOD and AVOD modules. Along with their original content, this media company is the hub of some of the world’s best creative works.
Problem Statement
A leading OTT Video service (>20 million users) wanted to revamp the front-end across Android, iOS, Web, and TV platforms. Also, the customer was struggling to provide a uniform experience to the end users on large-screen devices.
Solution
  • Logituit provided customized player SDK for Android, iOS, Web, Smart TV, Android TV, Apple TV
  • Designed and implemented a complete application for iOS/tvOS, Smart TVs, and PlayStation
  • Designed and built web SDK for TataSky
  • Worked closely with the content team, CMS, and backend teams to resolve integration issues
Business Impact

  • Logituit delivered all the large-screen applications across different devices and platforms to the customer on time, enabling them to provide a seamless watch experience
  • The user base has grown to 20+ million, setting a benchmark in the industry

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